Las Vegas show & venue guides
Every Las Vegas show
Insights
Insights.
Planning notes from the people who build it.
Practical guides for teams planning exhibits and activations: budgets, booth types, timelines, and what actually happens on the show floor.
Trade shows
Guide · 6 min readTrade show booth sizes explained: from 10×10 to islandInline, corner, peninsula, island, and double-deck: what each booth type is, how people move through it, and how to choose the right footprint for your goals.Guide · 6 min readHow much does a custom trade show booth cost?Booth cost depends on footprint, structure, finishes, graphics, technology, and show services. What drives the number, and how to plan a budget that works.Guide · 6 min readTrade show booth rental vs. custom: how to chooseRenting a trade show booth in Las Vegas or building custom? How rentals work, what a reusable custom booth costs over time, and how to choose for your show.Guide · 6 min readTrade show graphics explained: SEG, vinyl, and backlitSEG fabric, adhesive vinyl, rigid panels, and backlit graphics each do a different job. How they work, where each shines, and how to plan them with the build.Guide · 7 min readDouble-deck trade show booths: what to know before you build upA double-deck trade show booth adds meeting space and visibility, plus engineering, fire rules, and approvals. What to plan before a two-story exhibit.Guide · 7 min readHow to measure trade show ROI: goals, metrics, and a simple calculationSet goals before the show, track the right metrics at the booth, and calculate trade show ROI against the full cost, including the returns that aren't revenue.Guide · 6 min readTrade show packing list: what to bring to your boothA trade show packing list for exhibitors: the booth tool kit, tech backups, paperwork, marketing materials, team essentials, and what to hand-carry or ship.Guide · 6 min readTrade show booth lighting that sellsConvention halls are lit for the aisles, not your product. How to use lighting to pull people in, show products at their best, and make the booth stand out.Guide · 6 min readTrade show booth storage: crating, inventory, and care between showsHow to store a trade show booth between shows: crates and cases, inventory, climate, insurance, refresh schedules, and choosing an exhibit storage provider.Guide · 6 min readInteractive trade show booth ideas that draw a crowdInteractive trade show booth ideas that work: hands-on demos, games, touchscreens, personalization, and photo moments, planned for crowds, sound, and leads.Guide · 6 min readTrade show booth flooring: carpet, tiles, padding, and raised floorsTrade show booth flooring compared: carpet and padding, interlocking tiles, hard surfaces, raised floors, and beveled edges, plus the show rules to check.Guide · 6 min readHow to staff a trade show boothThe best booth still needs the right people. How many staff to bring, how to brief them, and how to design the space so they can do their best work.Guide · 7 min readSmall trade show booth ideas: 10×10 and 10×20 design that worksSmall trade show booth ideas for 10×10 and 10×20 spaces: one clear message, height where the rules allow it, lighting, an open front, and hidden storage.Guide · 7 min readTrade show giveaway ideas people actually keepTrade show giveaway ideas that get used after the show: how to choose swag for your audience, hand it out with purpose, follow show rules, and plan quantities.Guide · 6 min readTrade show lead capture and follow-up: from badge scan to booked meetingHow to capture better trade show leads, qualify them at the booth, and send follow-up emails that reference the real conversation while it's still fresh.Guide · 7 min readTrade show booth height rules: limits, sightlines, and hanging signsTrade show booth height limits for inline, perimeter, peninsula, and island booths and hanging signs, plus the sightline rules shows use and how they vary.Guide · 8 min readIsland booth design ideas for 20×20 spaces and largerIsland booth design ideas for 20×20 spaces and up: four open fronts, one hero moment, hanging signs, meeting rooms, and the show rules that shape an island.Guide · 6 min readTrade show booth design ideas and trends for 2027Trade show booth design ideas for 2027: hospitality-first layouts, one big idea, light as architecture, reusable structures, tactile materials, and access.
Activations
Guide · 7 min readHow to plan a brand activation in Las VegasHow to plan a brand activation in Las Vegas: goals, venues, Clark County permits, crowd flow, desert heat and wind, budget drivers, and install through strike.Guide · 6 min readBrand activation ideas that work at conventionsLounges, reveals, sampling bars, and photo moments: activation formats that earn attention on a busy convention floor, and how to design each for real crowds.Guide · 7 min readPop-up shop design: ideas, layout, and planning to opening dayPop-up shop design ideas and layout planning: storefront, floor plan, fixtures, checkout, and stockroom, plus the licenses a temporary store needs in Las Vegas.Guide · 6 min readWhat is experiential marketing? A practical guideExperiential marketing lets people step into a brand instead of scrolling past it. What it is, the formats that work, and how to plan one worth the build.
Scenic & events
Guide · 7 min readConcert stage design and tour scenic: how it's builtHow concert stage design becomes tour-ready scenic: drawings, materials, fire certificates, flame effects, truck packs, and rigging, for tours and residencies.Guide · 7 min readHow film and TV sets are built: a guide to set constructionHow film and TV sets are built: the art department, drawings, flats and wild walls, scenic paint, Las Vegas film permits, shoot-day changes, and strike.
Las Vegas
Guide · 6 min readExhibiting at the Las Vegas Convention Center: a builder's checklistA practical checklist for exhibiting at the Las Vegas Convention Center, from the exhibitor manual and show services to freight, install, and the show itself.Guide · 6 min readLas Vegas trade show freight: advance warehouse vs. direct to showHow exhibit freight gets to a Las Vegas show floor: advance warehouse, direct-to-show delivery, drayage, and how building locally changes the picture.Guide · 6 min readExhibiting at Venetian Expo: a builder's checklistVenetian Expo sits inside a resort campus on the Strip. A practical checklist for exhibiting there, from the exhibitor manual to freight and install.Guide · 7 min readExhibiting at Mandalay Bay Convention Center: an exhibitor checklistA checklist for exhibiting at Mandalay Bay Convention Center: deadlines, exhibitor services, freight, labor, rigging, utilities, catering, and move-out.Guide · 7 min readExhibiting at Caesars Forum: an exhibitor checklist for the conference centerExhibiting at the Caesars Forum conference center? A checklist for ballroom booths and plaza builds: deadlines, freight, union labor, rigging, and catering.Guide · 7 min readProduct launch event ideas for Las VegasCreative product launch event ideas for Las Vegas, from trade show reveals to ballroom premieres and pop-ups, plus the venue rules and permits behind each one.Guide · 7 min readCorporate event design in Las Vegas: planning the buildCorporate event design in Las Vegas: stage sets, entrances, lounges, and décor, plus the venue load-in rules and Clark County fire permits that shape the build.
Process
Build note · 2 min readWhat a two-week experiential build requiredWhat it took to take a hospitality lounge, with a sushi bar, seating, displays, and a hidden door, from concept to installed in two weeks for ComplexCon 2025.Guide · 6 min readHow long does it take to build a custom exhibit?A custom exhibit moves through brief, design, approvals, fabrication, graphics, and install. How the timeline works, and what speeds it up or slows it down.Guide · 6 min readSustainable trade show booths: eco-friendly exhibit design that lastsPlanning a sustainable, eco-friendly trade show booth: reuse, modular structure, lighter freight, smarter materials, and donation or recycling after the show.Guide · 7 min readTrade show exhibit RFP: what to include and how to judge the responsesHow to write a trade show exhibit RFP that gets comparable proposals: goals, budget range, show facts, deliverables, timeline, and how responses get scored.Guide · 7 min readTrade show graphics file prep: a large-format file setup checklistHow to set up trade show graphics files for large-format printing: spec sheets, scale, resolution, bleed, color, fonts, SEG and backlit files, and proofs.Guide · 8 min readHow to choose a trade show exhibit company (and compare Las Vegas builders)What to ask trade show exhibit companies, how to compare proposals line by line, and when a Las Vegas exhibit builder makes sense for your show.
Guides & reference